Sergio Rochas (Alicante_Spain 1975) began his professional career after graduating in Industrial Design Engineering from the Polytechnic University of Valencia. He has multiple collaborations with brands in the furniture sector as Creative and Strategic Director, Communication Management and Product Design.
The studio has extensive experience in brand development, product, technical development and positioning thanks to its interest in synthesis and seeing design in the company as a strategy from a global point of view in all areas of the company.
In 2008 it was awarded the prestigious International Design Plus Award for the Tambo collection.